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Social Media Marketing
Social media marketing is a digital marketing strategy that utilizes social media platforms to connect with target audiences, build brand awareness, and promote products or services. Businesses create and share content on platforms like Facebook, Instagram, Twitter, and LinkedIn to engage with their followers. The goal is to foster community, drive website traffic, and generate leads or sales. Social media marketing involves a mix of organic content creation, community management, and paid advertising to effectively reach and resonate with the target audience in the dynamic landscape of social networks.
